All Hoka One One articles

  • News briefs

    Hoka One One expands its EMEA roster of athletes

    2021-02-09T16:51:00Z

    Hoka One One has announced the addition of several athletes to its elite team in the EMEA region. For 2021, the brand is welcoming Hayley Carruthers (road running), Jonathan Davies (track), Lucy Hall (thriathlon), Jessica Judd (track), Khahisa Mhlanga (track) and Carla Molinaro ...

  • Deckers
    Article

    Hoka’s 52.1% increase helps lift Deckers’ sales

    2021-02-06T15:52:00Z

    Deckers Brands ’ sales surged in the third financial quarter ended Dec. 31, 2020, boosted by demand for Ugg and the continued global expansion of Hoka One One . Despite headwinds from Covid-19, the group’s sales progressed by 14.8 percent from the same period last year to a record ...

  • News briefs

    Hoka will hold footraces to highlight its new sneaker

    2021-01-05T17:43:00Z

    Hoka One One has launched the Carbon X 2 , described as a new “lightweight and propulsive” running shoe. To celebrate the launch, the brand will be sponsoring, under the name Project Carbon X 2 , a series of 100K footraces in the U.S. and Japan, in an attempt ...

  • Deckers
    Article

    Hoka’s momentum shows no signs of slowing

    2020-10-30T14:19:00Z

    Once again Hoka One One posted very strong results, helping Deckers Brands grow in its second fiscal quarter ended on June 30. Despite headwinds from Covid-19, the group’s sales progressed by 15.0 percent from the same period last year to reach a new quarterly record of $623.5 ...

  • News briefs

    Hoka signs four-year extension of its deal with NAZ

    2020-09-10T15:50:00Z

    Hoka One One has signed a four-year deal with the Northern Arizona (NAZ) Elite distance-running team. The deal, which takes effect on Jan. 1, will cover the members of the club and boost its “coaching resources,” enabling it to provide health insurance to the athletes for the first ...

  • Deckers
    Article

    Hoka One One’s momentum saves Deckers Brands’ quarter

    2020-07-31T09:42:00Z

    Despite headwinds from Covid-19, and a 10 percent decline for Ugg , robust sales at Hoka One One helped Deckers Brands grow in its first fiscal quarter ended on June 30. They progressed by 2.3 percent from the same period last year to $283.2 million, or by 2.8 ...

  • Article

    Brands signal their stance on racism as U.S. cities burn

    2020-06-03T10:23:00Z

    The videotaped death on May 25 of George Floyd , a 46-year-old black man, at the hands of white police officers in Minneapolis, Minnesota, has served both as a rallying cry for peaceful protests there and in other parts of the world as well as a pretext for riots across ...

  • Article

    UYN and others make masks and do more for Covid-19

    2020-04-24T16:34:00Z

    Trerè Innovation , the Italian knitter of functional garments sold under the new UYN brand name – which stands for “Unleash Your Nature” – has converted its factory in northern Italy to make 10,000 face masks per day, while gearing up gradually for a re-start of the full production ...

  • News briefs

    Hoka adds apparel

    2020-03-13T18:31:00Z

    Hoka One One , the fast-growing running footwear label of Deckers Brands , is launching its first apparel line for runners, walkers, fitness enthusiasts and outdoor adventurers. The 27-piece collection for men and women will be available only online at the brand’s websites, including hokaoneone.com and hokaoneone.eu. More in The ...

  • hoka-one-one-logo-vector
    News briefs

    Growing Hoka One One moves into apparel

    2020-03-12T12:05:00Z

    Hoka One One , the fast-growing running footwear label of Deckers Brands , is launching its first apparel line for runners, walkers, fitness enthusiasts and outdoor adventurers. For the moment, the 27-piece collection for men and women will only be available online at the brand’s American website, hokaoneone.com . Twenty ...