Latest Headlines
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ArticleAgilitas Sports obtains licence for Lotto in India, Australia and South Africa
New York-based brand management firm WHP Global announced a new long-term license for Lotto with Indian sportswear and athleisure solutions platform Agilitas Sports. The license gives Agilitas exclusive rights to design, manufacture, promote and distribute the Lotto brand in India, Australia and soon in South Africa. The acquisition of the ...
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ArticleDFB Academy coaches bring German soccer to America
Germany’s football prowess is undeniable, with a rich history of success in both men’s and women’s competitions. Now, American youth players will have the opportunity to experience top-tier training under the guidance of DFB Academy Coaches, known for nurturing talents like Jamal Musiala and Florian Wirtz. The DFB Academy Coaches ...
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AnalysisAnalysis: The top sporting goods industry performers by sales and profits in Q4 2023
Quarterly losses were much reduced in Q4, but overall results were still negative. Find out more in our latest scorecard.
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ArticleEsports World Cup with record purse of $60 million
Are you sleeping on e-sports? In an unprecedented move signaling a monumental leap for competitive gaming, the Esports World Cup Foundation (EWCF) has unveiled plans for the inaugural Esports World Cup (EWC) with a staggering prize pool exceeding $60 million. This historic announcement sets a new benchmark ...
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ArticleFinland’s Luhta reveals Olympic Collection from Rukka
Luhta Sportswear Company has been outfitting the Finnish Olympic team since 2017. As the Paris Olympics loom in July, the Finnish contingent will don the attire crafted by Rukka, the company’s specialized brand in technical and sports-specific apparel, footwear, and accessories. The team will sport Rukka garments during travel, at ...
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ArticleGet to know the new SGI Europe taxonomy
We reorganized our topics to provide you, our valued readers, with a clearer and more comprehensive overview. Get the details.
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ArticleLululemon unveils Team Canada’s kit for Paris 2024
Vancouver-based activewear brand Lululemon has revealed Team Canada’s summer athlete kit for the upcoming Paris 2024 Olympic and Paralympic Games. This initiative marks Lululemon’s second collaboration with the Canadian Olympic and Paralympic teams, but it’s the first time they’re crafting athlete kits tailored for warm weather. In a statement, ...
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ArticleSuperdry unveils restructuring plans amid financial struggles
Superdry has revealed its restructuring proposals alongside plans for an equity raise and delisting from the stock exchange. The proposed restructuring primarily focuses on revamping its UK property estate and retail cost base to achieve a more financially sustainable operating model. CEO Julian Dunkerton emphasized the importance of these measures, ...
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ArticleCourt approves BowFlex purchase agreement
The US Bankruptcy Court for the District of New Jersey has approved the sale of the acquired assets of Bowflex, Inc. under the terms of the previously announced stalking horse asset purchase agreement between Bowflex and Johnson Health Tech Retail, Inc., the parent company of the Matrix fitness equipment brand. ...
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ArticleMore trouble with uniforms for Nike
Nike’s troubles with uniforms extend beyond Major League Baseball and Euro 2024. According to Reuters, a number of American women who will be competing in track and field at the Paris Olympics have complained that their Nike-designed kit is scanty. Steeplechaser Colleen Quigley has told Reuters that “they are absolutely ...
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ArticleUS sporting goods imports decline sharply in Q1
The first quarter of this year witnessed a continued downturn in imports to the US of footwear, apparel, and equipment, marking a significant decline compared to the same period last year. According to the latest data from the ITC database, the declared customs value dropped by 33 percent to $3,687.1 ...
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ArticleChange of Iberian plans for Sprinter, Sport Zone
JD Sports will be switching 28 to 30 Sprinter and Sport Zone stores in Spain to the JD banner between now and 2025, according to Diffusion Sport. Included in this two-year development plan is the renovation of two stores in Alicante province, in the cities of Finestrat and Alicante, both ...
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ArticleProtest supports NGOs and initiatives that "help everyone ride more"
Dutch sportswear brand Protest has launched the Protest Fun(d), an initiative to help everyone ride more. The Fun(d) provides financial donations and focuses on two pillars: non-profit organizations and creative initiatives. This means that it supports both NGOs in pursuing their social goals as well as supporting creative adventurers with ...
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ArticleAsics presents new Nimbus Mirai as its “most circular shoe ever”
Source: Asics Asics is launching the Nimbus Mirai, a performance running shoe designed to be remade at the end of its life. “Mirai” is the Japanese word for future, reflecting the brand’s commitment to make a positive impact on future generations of runners. Designed with recycling in ...
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ArticleThe boys of summer, mismatches and a new name for the sweat stain
This season’s uniforms for Major League Baseball (MLB), with Nike design and Fanatics manufacturing, are proving to be something of a flop – or a sop. Tops don’t match bottoms, details once specific to a team are now uniform throughout the league, names have shrunk to illegibility from the stands, ...
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ArticleClimate responsibility rating: H&M and Inditex are better than Nike and Adidas
This is what the Corporate Climate Responsibility Monitor says about climate targets and measures.
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Article“Biggest marketing investment ever”: Puma launches brand campaign
Puma wants to revitalize its brand identity to focus on “athletic excellence.” This is how.
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ArticleDecathlon’s global revenue surges by 4.4% to €15.6 billion
In 2023, Decathlon experienced significant developments across various fronts, reflecting its resilience amidst global challenges. CEO Barbara Martin Coppola acknowledged the company’s progress, emphasizing their focus on future sustainability: “We made strides in CO2 reduction while ensuring continued revenue growth.” Financially, Decathlon achieved a 4.4 percent increase in revenue, totaling ...
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ArticleAdidas ends partnership with Parley for the Oceans
In a notable shift in its sustainability efforts, Adidas has announced the cessation of its long-standing partnership.
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ArticleAsics study reveals link between teenage exercise and adult mental wellbeing
Asics unveils findings from its latest Global State of Mind Study, reaffirming the positive correlation between physical activity and mental wellbeing. Surveying over 26,000 individuals across 22 countries, the study reveals that those who exercise regularly exhibit higher State of Mind scores, with active respondents averaging 67/100 compared to 54/100 ...
