WGSN sees three major consumer groups emerging from the crisis

WGSN Future Consumer 2022

The coronavirus pandemic has accelerated societal changes and is forcing industries worldwide to adapt to the resulting changes in consumption, and WGSN has set out to predict what consumers will be looking for in the next couple of years.

This is professional content

If you are already a subscriber of SGI Europe, sign in here

Gated access promo

Become a member today from just €49 a month

Your membership benefits:

  • Our exclusive international business publication SGI Europe - the must-read for all leaders and decision makers in the industry
  • Open and full access to sgieurope.com - all insights, research and analysis available online
  • Access to trend reports, studies and best practises from industry peers and leaders
  • Upgrade your market knowledge
  • Benchmark yourself against the market and competitors
  • Find inspiration to drive your business forward
  • Save time and money - we research, condense and summarize the industry information you need
  • Our advisory capabilities
  • and much more

For team or company-wide subscriptions and enquiries see our corporate membership page.