Product & Marketing

Whoop moves into smart apparel

2021-09-09T14:30:00

Whoop, the growing fitness subscription service operating out of Boston, is releasing a line of smart apparel that monitors athletic performance. Whoop Body incorporates a set of sensors, called Any-Wear Technology, that connects to the simultaneously released Whoop 4.0, the latest edition of the company’s app-based, round-the-clock digital coaching service. ...

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