All Xtep articles
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News briefs
Familiar face returns as International Brand President of K-Swiss
Barney Waters is returning to K-Swiss as its new International Brand President. Waters was the former Brand President of K-Swiss from Jan. 2016–July 2021, and served as Chief Marketing Officer prior to that. Waters is returning to K-Swiss after serving as president of Garrett Leight California Optical from July 2021 ...
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Infographics & Data
Sports apparel market 2022: Global revenue and market shares
Short on time, but want a summary of the global sports apparel market sales and revenue in 2022? Our infographic has the numbers for 29 big names.
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News briefs
Xtep announces brand strategy upgrade and international store opening support initiatives
Chinese sportswear company Xtep has announced its brand strategy upgrade of “World-class Running Shoes of China Xtep.” Marking a new chapter in innovation, the company launched the latest additions to its 160X running shoe series – the 160X 5.0 PRO and 160X 5.0 models. The new 160X running shoes adopt ...
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News briefs
Chinese firms offer Q1 business updates
Anta Sports Products Limited reported sales increases for all businesses for the period ended March 31. Revenues for Anta branded products rose by mid-single digits year-over-year; Fila brand sales increased by high-single digits year-over-year; and all other brands generated 75 to 80 percent year-over-year sales growth in the period, the ...
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Article
Xtep Intl. sees annual revenues surge to all-time high
The publicly traded Chinese company Xtep Intl., whose business models consists of its own label for the nation’s mass market and four western brands (K-Swiss and Palladium, globally, and joint ventures for Merrell and Saucony in Mainland China) targeting the premium market, generated a 29.1 percent increase in 2022 total ...
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News briefs
Xtep International provides update on Q4, FY22 results
Xtep International is forecasting a high single-digit sales decline, including retail and online channels, for the fourth quarter ended Dec. 31, 2022, when the discount level was approximately 30 percent versus 20 to 25 percent in the year-ago period. Anticipated full-year results call for mid-teens year-over-over revenue growth and a ...
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News briefs
Xtep partners with Covestro to manufacture low-carbon running shoes
Source: Xtep Xtep’s first Mass Balance low-carbon eco-friendly running shoes 360-Eco Xtep International Holdings established a strategic cooperation arrangement with Covestro, a German chemical group, and Silan Group, an integrated footwear platform, to produce low-carbon running shoes. The partnership announcement was made jointly with the presentation of ...
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News briefs
Xtep sees Q3 growth
Xtep International Holdings has released an operational update on business in Mainland China for the third quarter, which ended on Sept. 30. The group’s unaudited operational data show growth of 20 to 25 percent in retail sell-through for its core brand, with on- and offline channels combined. Retail discount stood ...
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Article
Sporting goods industry stocks down in Q3
According to SGI Europe’s quarterly study of 40 select sporting goods industry stocks, the drop was less than in Q1 (-16.25%) and Q2 (-14.79%) but marked the third consecutive quarterly decline for the segment. But the results were mixed, as the stock prices of 19 companies – led by Xtep ...
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Article
Market Analysis: The sports apparel market
This is an exclusive, yearly statistic available only to subscribers of SGI Europe. It includes revenue and market-share development, as well as a regional breakdown, of the major global sports apparel brands.
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Article
Xtep profit jumps 38 percent in H1
The operating income of Chinese sportswear brand Xtep International rose 34.8 percent to 922 million yuan renminbi (€130.9m) for the six months ended June 30, with attributable profit increasing 38.4 percent to RMB 590 million (€83.8m). The operating profit margin slipped slightly to 16.2 percent from 16.5 percent. Total ...
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News briefs
Xtep’s controlling shareholder sells 80 million shares
The largest shareholder of Chinese sportswear brand Xtep International, Group Success Investments Limited, has sold 80 million shares, or about 3.04 percent of the free float, for HK$12.70 per share (€127.8m in total). Group Success is majority owned by the Ding family, which controls Xtep. Xtep did not disclose the ...
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Article
Analysis: Sporting goods industry stocks down more than 14% in Q2 2022
According to SGI Europe’s quarterly study of 38 select sporting goods industry stocks, the decline was less than the 16.25 percent average decline in the first quarter of 2022, when 34 out of 36 stocks posted a stock price drop from the end of the fourth quarter. Five of the ...
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News briefs
K-Swiss names VP of marketing and director of e-commerce
K-Swiss, together with Palladium under the umbrella of Chinese manufacturer Xtep since 2019, has a new VP of marketing: Anna Amador brings rich industry experience from previous positions at Skechers, Adidas and Nike. ”I’m thrilled to join the team and contribute to the success of the heritage brands of K-Swiss ...
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Article
Chinese sports companies are doing relatively well
Some Chinese sports companies indicated that their results improved in the fourth quarter of 2021, just as China’s National Bureau of Statistics announced a better-than-expected increase of 4.0 percent in the country’s gross domestic products for the period, in spite of Covid and other challenges, leading to a growth in ...
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News briefs
Xtep grew at a mid-teens rate in Q3
Xtep International reported growth in the mid-teens for the third quarter of 2021 through all the channels as compared to the same period a year ago; when the Chinese company’s growth was limited to a mid-single-digit rate. Retail discounts averaged 20 to 25 percent and the retail turnover stood at ...
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Infographics & Data
The largest athletic footwear brands 2020
This chart shows the revenue development of the top 24 athletic footwear brands brands in 2020 vs 2019. The chart and data can be downloaded. This is exclusive data and analysis for Premium Members.
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Article
Xtep reports solid growth for first six months in 2021
Xtep International reported revenue growth of 12.4 percent to 4.13 billion yuan renmimbi (€544m-$639m) in the first half of 2021. The gross margin improved by 1.3 percentage points to 41.8 percent and the net profit grew by 72.0 percent to RMB 426.5 million (€56.1m-$65.9m). The group has completed a multi-faceted ...
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Article
More Chinese firms guide for better results
Xtep International is guiding for an increase of at least 65 percent in net income for the first half of 2021, thanks to better-than-expected revenues and higher gross margins. The company, which has also a joint venture with Wolverine Worldwide for China, had reported a profit of 247.9 million yuan ...
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News briefs
Xtep issues bonds to relaunch K-Swiss and Palladium
Xtep International of China is selling two tranches of convertible bonds to entities controlled by Hillhouse Capital to finance an international relaunch of the K-Swiss and Palladium brands, which it took over from E-Land Footwear in 2019. Hillhouse, which is controlled by the Chinese billionaire Zhang Lei, knows the industry ...