Having already expressed intentions to do so in March and as part of a strategy review, the Calida Group’s board of directors and the management have decided to sell the Millet Mountain Group division, which includes the Millet and Lafuma brands. The Millet Mountain Group reported sales of €78.2 million in 2020. After the previous successful disposal of Oxbow and Eider, which also belonged to the Lafuma Group, Calida intends to concentrate on its core lingerie and underwear business with a sharpened brand portfolio by selling off the rest of its outdoor brands. Recent business developments have illustrated, the company said, that by focusing on the highly successful underwear and lingerie segments and Lafuma’s furniture business, the profitability and positioning of the group can be additionally strengthened. More in The Outdoor Industry Compass.