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Asics posts record year and lifts 2026 targets
Sales rose to €4.79 billion in a record year. Europe led revenue while Japan remained the key profit driver. Management targets further growth and margin expansion in 2026.
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IN THE SPOTLIGHT
Chinese brands claim visibility podium at Milano Cortina
Li-Ning, Anta, Peak, and Toread collectively supplied apparel for delegations from China to Ecuador, marking their most prominent global showcase to date.
Asics buys US race registration platforms
The brand takes another step towards building a global race registration empire.
Adidas Chinese New Year film celebrates football family spirit
Young players choose training over festive celebrations in Adidas’s CNY film honoring China’s football development.
Pádel Nuestro opens flagship in Barcelona
The world’s largest padel distributor positions its new flagship directly across from Tennis-Point’s Barcelona store.
Asics posts record year and lifts 2026 targets
Sales rose to €4.79 billion in a record year. Europe led revenue while Japan remained the key profit driver. Management targets further growth and margin expansion in 2026.
Asics EMEA posts record 2025 revenue
The Japanese brand’s European division saw SportStyle surge 44% while maintaining #1 position in performance running across five key markets.
Footasylum CEO Pujolar steps down after 2 years
Stephan Rahmede assumes interim leadership as UK athleisure retailer enters transformation phase following record fiscal results.
Pádel Nuestro opens flagship in Barcelona
The world’s largest padel distributor positions its new flagship directly across from Tennis-Point’s Barcelona store.
Kiabi launches new Ekstract sportswear line
The French retailer’s new technical sportswear line targets everyday athletes with accessible pricing across Europe.
UK Gym Group raises guidance, speeds growth
The budget fitness chain exceeded opening targets and now projects earnings above consensus, backing the push with a £10m share buyback.
Largest sports-buyout fund yet closes at $1.2bn
Otro Capital’s inaugural fund more than doubles its $500m target, with investments already made in Alpine F1, Two Circles and FlexWork.
Nike wholesale turnaround extends beyond North America
Nike CEO Elliott Hill expects global wholesale momentum to extend beyond North America after restoring growth there, he told Bloomberg TV.
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Footasylum CEO Pujolar steps down after 2 years
Stephan Rahmede assumes interim leadership as UK athleisure retailer enters transformation phase following record fiscal results.
Claire Wood Named Vice President, Footwear Product Strategy at Brooks Running
Industry veteran returns to Brooks in newly created role to strengthen footwear innovation and product-to-market execution after strong 2025 revenue growth.
NFL Spain hires DAZN veteran Lina Carlos de Vergara
After building DAZN Spain from launch, the streaming executive takes on the NFL’s expansion challenge in a soccer-dominated market.
SPG adopts cloud solution to upgrade product operations
The licensed apparel company is replacing its legacy system to accelerate development cycles and support growth across brands including Browning and Carhartt.
Wearable AI ECG: fitness tracker and clinical health monitor
A new collaboration positions AI-driven cardiac analysis as the intelligence layer for wearable sensors, moving fitness tech into clinical diagnostics.
LifeLabs and the science of a cooler swing
A materials science company chose golf—not Everest—to prove its cooling fabric works where people actually play. The strategy reveals how innovation reaches mass markets
Worldly expands Scope 3 emissions tool
Platform now covers sporting goods, footwear, and home goods with primary data instead of estimates for regulatory compliance.
Zalando leads retailer initiative on due diligence data
Eight retailers and two industry bodies streamline human rights reporting with standardized questionnaire and free digital infrastructure.
Sustainability alliance Cascale appoints new CEO
The sustainability alliance taps a leader with global supply chain and nonprofit transformation experience to drive collective climate action.
NBA star Klay Thompson signs lifetime ANTA deal
Mavericks guard becomes seventh NBA player with lifetime deal as Chinese brand opens Beverly Hills flagship, leveraging 12,000 Asia stores network.
Joma releases football-branded padel racquet
Spanish brand modifies Hyper Pro padel racquet with Premier League club colors following kit sponsorship deal, extending football partnerships to padel.
Chinese brands claim visibility podium at Milano Cortina
Li-Ning, Anta, Peak, and Toread collectively supplied apparel for delegations from China to Ecuador, marking their most prominent global showcase to date.
Chinese brands claim visibility podium at Milano Cortina
Li-Ning, Anta, Peak, and Toread collectively supplied apparel for delegations from China to Ecuador, marking their most prominent global showcase to date.
UFC Gym enters mainland China market
The mixed martial arts organization’s fitness brand targets China’s growing demand for high-performance training and wellness experiences.
Swedish brand Craft opens first China flagship
The Swedish endurance sports brand debuts its Chinese retail strategy with a full-scenario experience store.
US ready to cut India tariffs to 18% from 50%
Agreement reduces tariffs dramatically but lacks detail on implementation. Sporting goods manufacturers face new sourcing calculus.
Study: US consumers bear most Trump tariff costs
Kiel Institute research shows foreign exporters absorbed only 4% of 2025 US tariff burden, with American importers and consumers paying the rest.
EU may freeze US trade deal over Trump threat
European Parliament’s largest political group says approval of zero-tariff deal impossible after US president announces levies on eight countries.
China exports surge despite US crash
China recorded $1.18 trillion (€1.01tn) trade surplus in 2025 as exports to ASEAN and EU jumped while US shipments crashed 30 percent in December.
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