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Watch now: Becoming a super winner in sports – driving profitable online growth

2023-11-21T15:02:00+00:00By SGI Europe Editorial Team

Discover what McKinsey’s extensive meta-analysis has found to be the most important factors for a successful business. In part three of our EDM Expert Talks with McKinsey & Co. it’s all about digital growth.

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UK Gov announces £35 million investment into grassroots cricket
2024-04-09T06:54:00+01:00By SGI Europe Editorial Team
UK Prime Minister Rishi Sunak has announced a £35 million (€40.8m) investment to boost grassroots cricket over the next five years. The package will enable the construction of 16 new all-weather cricket domes in cities due to host the Women’s T20 World Cup in 2026 and Men’s T20 World Cup ...
Euratex announces initiative to promote upskilling in the textiles, clothing, leather and footwear industry
2024-04-06T07:36:00+01:00By SGI Europe Editorial Team
The European Apparel and Textile Confederation (Euratex) is launching a new project to promote upskilling and reskilling in the textiles, clothing, leather and footwear (TCLF) industry. The new “TCLF Skillbridge” initiative, supported by the European Commission’s department for growth (DG GROW), will focus on establishing regional skills partnerships. In the ...
UEFA opens bidding for women’s soccer gear rights
2024-04-03T12:18:00+01:00By Jesper Johansson
UEFA has initiated a tender process to secure rights for match balls and apparel exclusively for its women’s competitions throughout the 2025-2030 period. Included in this cycle are five editions of the UEFA Women’s Champions League, the 2029 Women’s European Championship and various age-group tournaments.
Asics EMEA introduces a young exercise influencer team
2024-03-13T16:31:00+00:00By SGI Europe Editorial Team
Asics has announced the launch of what it claims is “the world’s youngest exercise influencer team.” Asics “Little Reminders” is a group of seven and eight-year-olds from across the UK who are on a mission to remind adults to exercise for how it makes them feel, not how it makes ...
EU parliament advances directive to combat greenwashing – FESI applauds
2024-03-13T14:47:00+00:00By Jesper Johansson
In a bid to shield consumers from deceptive environmental advertising, the European Parliament has advanced its stance on establishing a verification and pre-approval system for environmental marketing claims.
ATP agrees new partnership with Saudi Arabian PIF
2024-03-01T13:48:00+00:00
The Association of Tennis Professionals (ATP), the global governing body of men’s professional tennis, and Saudi Arabia’s Public Investment Fund (PIF) have agreed a new multi-year strategic partnership with a focus on enhancing global tennis. Upon the terms of the agreement, PIF will become the official naming partner of the ...

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Watch now: The path to top-notch products with PrimaLoft, Polygiene & Maloja
2023-10-24T11:59:00+01:00By SGI Europe Editorial Team
Join PrimaLoft, Polygiene and Maloja and discover why ingredient brands are worth every penny when it comes to sustainable, performing products.
Watch now: Becoming a super winner in sports – optimizing assortments and pricing
2023-10-16T12:17:00+01:00By SGI Europe Editorial Team
Discover what McKinsey’s extensive meta-analysis has found to be the most important factors for a successful business. In this second part of our EDM Expert Talks with McKinsey & Co. it is all about assortments and pricing.
Watch now: Becoming a super winner in the sporting goods industry
2023-07-10T14:23:00+01:00By SGI Europe Editorial Team
Discover what McKinsey’s extensive meta-analysis has found to be the most important factors for a successful business. We will reveal six key strategies that will give companies a competitive edge and the possibility to realize growth potential in this subscriber-only webinar.