Market Analysis & Data
The 20 biggest sports retailers in Europe
Europe’s 20 largest sports retailers grew sales by 4 percent in 2024, with market leaders like Decathlon and JD Sports driving growth.
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Sporting goods surge on Cyber Monday
Latest Market Analysis
Global athletic apparel market shows sluggish growth amid regional contrasts in 2024
SGI Europe’s yearly analysis details the global sales and performance of the top athletic sports apparel brands in 2024.
Global sports equipment market rebounds 1.8% in 2024
The global sports equipment market recovered modestly in 2024.
Market Analysis: The global athletic footwear market 2024
SGI Europe’s yearly analysis details global sales of 25 athletic footwear brands and their performance in 2024.
The world’s biggest sports retailers
Our annual analysis of the world’s 50 largest sports retailers presents the revenue of the top international sports retailers and ranks their growth year-on-year.
Peak – A quiet champion
When the German basketball team was crowned European Champions, the logo gracing its jerseys was neither swoosh nor stripes, but a triangular shape with four letters underneath: P E A K.
Asics Analysis – A sound brand in a sound company
Asics seems almost unaffected by the current crisis. With the help of Asics documents, we analyze the company’s path to success.
Onitsuka Tiger: A masterclass in strategic growth and brand evolution
Onitsuka Tiger’s leap from heritage sports label to luxury lifestyle powerhouse shows how brand focus and DTC strategy drive global growth.
Infographics & DataSGI Sporting Goods Scorecard 2024
For those looking for revenue and profit benchmarks of the leading brands and retailers in the sporting goods industry, we bring you our 2024 Sporting Goods Industry Scorecard (Split by Apparel, Footwear, Equipment, and Diversified/Retail)
Infographics & DataFull list: Global sporting goods industry stock market performers 2024
How did the sporting goods industry do in 2024? Download our list of the 85 stock-listed sporting goods companies and their results from last year.
Infographics & DataGlobal Sporting Goods Index 2011 - 2024
Industry Indicator for the global development of the sporting goods industry, 2011-2024.
Other Industry Analysis
Sneaker & sports apparel giants lag in digital performance
New Catchpoint benchmark reveals Nike and Adidas suffer heavy losses from poor digital experience — a blind spot in the race for consumer loyalty.
How sporting goods and fitness brands can leverage sports trends to strengthen brand equity
The Global Sports Properties 2025 report highlights key momentum drivers offering brands a roadmap to remain relevant in an evolving market.
Women in leadership in the sporting goods industry 2024
Women in sporting goods leadership are making gains, but progress is slow. Our 2024 report reveals where the industry stands—and what still needs to change.
The top sporting goods industry performers by sales and profits in Q2 2025
The 43 publicly traded companies in our quarterly scorecard have experienced a significant 45 percent decline in aggregated profits.
The top sporting goods industry performers by sales and profits in Q1 2025
Key market players are still in turnaround mode as the sporting goods industry reports its first results of 2025.
Analysis: The top sporting goods industry performers by sales and profits in 2024
Annual profitability increased by 14.6 percent in 2024. Find out more in our latest scorecard.
Analysis: Inventory levels in the sporting goods industry, Q1 2025
The analysis examines industry inventory levels at 29 leading sporting goods companies for the quarter ending closest to March 31.
Analysis: The latest inventory levels in the Sporting Goods Industry, Q2 2024
Our latest analysis examines industry inventory levels across 32 leading sporting goods companies for the period closest to June 30.
Analysis: The latest inventory levels in the Sporting Goods Industry, Q1 2024
Our latest analysis dives into inventory, covering levels at 29 leading sporting goods companies for the period that ended closest to March 31.
Intelligence, analysis and advice for the global sporting goods industry.
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