Corporation

Björn Borg takes full control of footwear line

By 2024-03-11T15:08:00

Björn Borg

Björn Borg announces its decision to seize full control over the design, development, and distribution of its shoe line across all markets. This strategic move follows Serve & Volley’s reorganization, prompting Björn Borg to take the reins of its footwear destiny.

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