Eag Changes Strategy To Give Eybl And Sports Experts Distinctive Profiles

2007-09-25T00:00:00

EAG, market leader on the Austrian sporting goods retail scene, is taking steps to give its Sports Experts format a new profile. One of the company’s major problem has been a not well defined distinction between Sports Experts, which is its low-price concept, and the high-quality format of Sport Eybl. ...

You’ve read your 2 free articles this month

REGISTER  today to unlock 3 more articles each week

SIGN-IN if you are already a subscriber of SGI Europe.

Gated access promo

See what industry leaders read every day

  • Curated industry intelligence  you won’t find anywhere else—selected from 500+ sources
  • Exclusive interviews, case studies, and consumer insights  on emerging markets and trends
  • Expert analysis  on corporate moves, financials, retail trends, regulation, and innovation
  • The Daily Digest —essential sporting goods news delivered every morning

 

Ready for unlimited coverage?
 Upgrade to Professional or Premium for unlimited access to exclusive reports, C-suite interviews, market analysis, and industry-wide research—with team licensing included.

COMPARE SUBSCRIPTION PLANS

Already registered? Sign-in here.