Farfetch, an Internet platform for luxury goods, announced that Nick Tran has joined the company as chief marketing officer. Tran will be based in London and will report to chief marketplace officer, Edward Sabbagh, and will oversee all global marketing functions for Farfetch Marketplaces.
Tran brings more than 20 years of award-winning experience building brands, developing high-performing teams and creating innovative marketing strategies. In addition to winning multiple Cannes Lions marketing awards, he was named a 2021 AdWeek “Brand Genius” and, in the same year, one of Forbes’ “Most Influential CMOs,” a Campaign “Top 50 CMO,” and was also inducted into the Advertising Hall of Achievement. Most recently, Nick served as global head of marketing at TikTok, where he oversaw the company’s B2C marketing organisation, including global brand strategy, strategic partnerships, paid media, social media, and organic content. Currently, he is also a Henry Crown fellow, contributing to the program run by The Aspen Institute, a non-profit organization that fosters young business leaders. Previously, he served in executive marketing positions at Samsung and Hulu.