Forum Sport, the Basque sporting goods retailer, has redesigned its virtual store. The Spanish chain claims the leadership in the national sporting goods retail market over the internet, with 2.3 million single users and 15 million hits per year. A survey conducted by the company shows that 75 percent of those who order its products online are men in the 25-to-40-year age group who practice sports at least three days a week. About 90 percent of them purchase their sporting goods over the internet.