Puma has doubled down on its return last year to basketball by signing an endorsement deal with R.J. Barret, who was the third pick in this year's NBA draft and has made the transition from Duke University to the New York Knicks
2019-09-17T00:00:00+01:00
Puma has doubled down on its return last year to basketball by signing an endorsement deal with R.J. Barret, who was the third pick in this year's NBA draft and has made the transition from Duke University to the New York Knicks
2026-02-03T11:50:00Z By SGI Europe Editorial Team
Japanese brand will showcase 90-year history, racing suit technology, and provide athlete support during Olympic Winter Games period.
2026-02-03T07:24:00Z By SGI Europe Editorial Team
The Nike-Skims collaboration debuts its first footwear with the Rift Satin as part of a London activation previewing the global Spring 2026 release.
2026-01-30T06:57:00Z By SGI Europe Editorial Team
The outdoor brand partnered with a Portland brewery to create an IPA using foraged ingredients – bypassing expensive TV slots for earned media buzz.
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