Financial

Adidas posts first loss in 30 years, eyes €500m operating profit in FY24

By 2024-03-14T06:32:00

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Growing demand for its Classic shoes and double-digit sales growth rates in both Greater China and Latin America are projected to spark the overall results of Adidas this year, leading to double-digit sales growth in H2 and an annual operating profit of approximately €500 million. The North American market is ...

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