A delegation of Fesi, the Federation of the Sporting Goods Industry, met in Brussels on Sept. 14 with Antonio Campinos, the executive director of the European Union's Intellectual Property Office (EUIPO), as well as Paul Maier, the director in charge of intellectual property rights at the EU Observatory on Infringements, and the deputy director of the Observatory, Andrea Di Carlo, to evaluate and strengthen Fesi and EUIPO's collaboration in the fight against IPRs infringements. The Fesi delegation was composed of its secretary general, Alberto Bichi, and Fesi's vice president and chair of its IPR working committee, Neil Narriman. Participants discussed the results of the “Score the Real Thing” anti-counterfeiting campaign, which FESI ran on social media during the summer ahead of the Euro 2016 Football Championships, and for which Fesi received financial support from EUIPO. The importance of increasing the profile of IP protection around major sports events, and to raise awareness on this matter among the European public, was also emphasized during the Brussels meeting. Fesi also praised EUIPO's incentive to quantify IPR infringements in the sporting goods sector and its willingness to continue to publish sectoral studies.