Adidas has launched its first line of shoes with Gore-Tex...

2016-07-10T00:00:00+01:00

Adidas has launched its first line of shoes with Gore-Tex Surround technology. Ecco and Lowa have expanded their own ranges of casual Gore-Tex Surround shoes. The new breathable technology is now embedded in more than 350 models of shoes by 52 brands around the world.

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Everything in One Place: GORE-TEX brand Presents New Online Tool GORE-TEX ONE for Retailers and Brand Partners

2022-04-28T12:26:00Z By GORE-TEX (sponsored)

With the new GORE-TEX ONE Portal, the GORE-TEX brand is taking collaboration with retailers and brand partners to the next level.
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DICK’S names nine Team USA Olympic ambassadors

2026-02-02T07:14:00Z By SGI Europe Editorial Team

Nine Olympic and Paralympic athletes will share behind-the-scenes content and direct youth sports grants as DICK’S builds Milano Cortina 2026 activation.
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How Anta can help Puma to come back in China

2026-01-30T16:17:00Z By Claudia Klingelhöfer

Industry insider explains why the Chinese sportswear giant has what it takes to reverse Puma’s decline.