Adidas has opened its second brand store in Mexico City on one of the busiest and most prestigious streets in the city, Presidente Marasyk Avenue. In a press release, Adidas said that the new store focuses mainly on running, a rapidly growing sport in the country, as well as Adidas Originals and football products. Local artists – Oscar Torres, Chavis Mármol, Daniela Chiñas and Vera Primavera – were in charge of capturing the history of Adidas with details of Mexican culture in different spaces of the store to unite art and sports in the same place.
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