Aigle has opened a new concept store at the bottom of the high-traffic Avenue des Champs-Elysées in Paris. The 130-square-meter store is described as an intermediary stage toward a new retail concept that will be presented in mid-2013. A subsidiary of the Swiss Maus Frères group, Aigle already has about 300 single-brand stores around the world, most of which are operated by its Chinese licensee Li Ning. The brand generated sales of €290 million last year.

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