Amer Sports has created a new position of export director to supervise the distributors of all its brands throughout the Europe, Middle East and Africa (EMEA) region. It will be filled by Pascal Perrigaud, who had a similar job at Pentland Brands as vice president for international business development, handling brands such as Berghaus and Brasher on an international basis, until his departure from the group three years ago. Reporting to Michael White, general manager of Amer Sports EMEA, Perrigaud will try to optimize relations with the distributors and seize new opportunities. Each of Amer's brands has been taking care of its national distributors separately until now.