APO, the French snowboard company run by Régis Rolland, is coming up with a special dual binding for splitboards, developed together with Plum, a French manufacturer of touring skis
Related articles
-
ArticleLululemon launches video podcast series in China
The brand’s first video podcast lands on Bilibili, not YouTube. The market choice says more than the format.
-
ArticleMacron adds a sound to go with its identity
The high-end teamwear specialist now has an audio identity to match its product quality
-
News briefsEllesse casts British actor to play the Italian
Andrew Garfield’s turn as an “honorary Italian” anchors a three-chapter campaign rolling out through the summer.
Intelligence, analysis and advice for the global sporting goods industry.
TOPICS
Corporate and FinancialRetail and Supply
Marketing
Consumer
People and HR
Events and Trade Shows
Legal
CSR and Sustainability
Technology and AI
Asia-Pacific
Athlete economy
China and APAC
MARKET ANALYSIS
Analysis and dataIndustry Scorecards
Reports
Case Studies
SERIES and SPECIALS
FIFA World Cup 2026Winter Olympics 2026
Circular Economy
Impact of Sports
Redefining CSR 2025
SUBSCRIPTIONS
Membership plansFAQs
ASK SGIE AI
For premium subscribersABOUT US
About usNewsroom and Contacts
Media solutions
- COPYRIGHT © EDM PUBLICATIONS GMBH
- Contact Us
- FAQS
- Terms and Conditions
- Privacy & Cookies Policy
- Impressum
- Issues
- Topics A-Z