As a cricketer, Virat Kohli knows how to slash the blade and New Era hopes that his outstanding onfield performance will carry over into his activities off it. The company recently signed the dashing Indian cricket captain as a brand ambassador for the region. As an ambassador, Kohli has launched a signature headwear line with New Era. The caps, branded with the One8 and V logos, are available exclusively through Jabong in India and neweracap.eu in Europe.
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