Asics is doubling its media budget in Europe as the...

2011-01-06T00:00:00

Asics is doubling its media budget in Europe as the company launches a new global advertising campaign, ?Sport Releases More Than Just Sweat,? developed by Vitro in San Diego, California. It's described as a new approach for the brand, with one message for consumers worldwide. The company stresses the need ...

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