Puma has introduced a new MB.05 Rick & Morty edition in collaboration with LaMelo Ball, continuing its strategy of merging basketball performance with TV entertainment to engage youth culture and sneaker collectors.
This is the third Rick & Morty collaboration in LaMelo Ball’s signature line, following the MB.01 and MB.02 editions that helped establish Puma’s presence in the basketball lifestyle segment.
The MB.05 iteration amplifies the franchise’s multiverse theme with asymmetric colour blocking—green-blue tones on one shoe echo Rick’s portal effects, while orange-yellow gradients on the other reference Morty’s palette. Animated graphics and portal motifs tie the design to the show’s visual identity. The MB.05 retains its sculpted NITRO-infused midsole and bold geometric upper for on-court performance. Apparel pieces, including hoodies and tees, complement the footwear release.
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The collaboration fuses basketball performance with science fiction storytelling, reaching beyond traditional youth marketing. By pairing LaMelo Ball’s on-court credibility with the interdimensional chaos of Rick and Morty, Puma appeals to multiple audiences: young basketball players seeking performance footwear, sneaker collectors drawn to limited-edition drops, and adult fans of the animated series.
About LaMelo Ball
LaMelo Ball is an NBA point guard for the Charlotte Hornets and the 2021 NBA Rookie of the Year. Known for his flashy playmaking, court vision, and strong connection to youth culture, Ball has become one of basketball’s most marketable young stars. His signature shoe line with Puma—launched in 2020—has helped the brand re-establish its presence in basketball, blending on-court performance with bold, lifestyle-driven designs that resonate with Gen Z consumers and sneaker collectors.
About Rick and Morty
Rick and Morty is an animated science fiction sitcom that has aired on Adult Swim since 2013. The series follows Rick Sanchez, a cynical genius scientist, and his good-hearted but anxious grandson Morty Smith as they travel through interdimensional portals to alternate universes. Known for its dark humour, satirical storytelling, and vibrant visual style—particularly the iconic green portal effects—the show has built a devoted global fanbase and become a cultural touchstone for millennial and Gen Z audiences, making it a natural fit for pop-culture collaborations in fashion and footwear.
