Buff®, a three-year partner of the non-profit organization focused on climate change legislation, announced the launch of a new artist collection in cooperation with Protect Our Winters (POW). Buff’s goal with the new collab products is to strengthen its conservation work, combat climate change and achieve policy change at the local, state and national levels. Available since Nov. 8, Buff and POW’s sixth collection– inspired by picturesque winter landscapes – comes with styles designed to raise awareness and commitment among all adventure seekers and motivate them to actively protect their favorite places.
“In addition to our brand’s sustainability commitments, supporting projects and associations that protect our planet’s resources is an important part of our Do More Now initiative,” said David Camps, CEO of Buff. “Now is the time to act. We, as leaders in the outdoor industry, feel it is our duty to help preserve nature. Through our partnership with POW, we’re connected to a community that loves the outdoors and is giving its all to fight climate change and protect our favorite places.”
