Actor Mark Wahlberg has become a strategic investor in the New York-based company StreetTrend LLC, taking ”a significant minority financial stake” in the business. StreetTrend, a fashion footwear and streetwear brand company launched in 2017 by Wayne Kulkin, acquired the Italian sneaker brand P448 from NoThanks SpA in late 2020. According to StreetTrend, the company grew by 150 percent during the pandemic. Wholesale is a major focus of its overall business strategy, with very strong growth at independent retailers around the world and major department stores such as Nordstrom, Bloomingdales, Holt Renfrew, La Rinascente and Printemps. Wahlberg joins the two original investment partners who launched StreetTrend, Kulkin and the international financial services firm Hilco Global. Wahlberg’s growing list of business ventures and brand investments includes a clothing line (Municipal), a tequila company (Flecha Azul), a fitness chain (F45), a restaurant chain (Wahlburgers) and his film production company (Unrealistic Ideas).
