Peloton announced the expansion of its Peloton Corporate Wellness program, unveiled in June 2021, through which Peloton content or connected fitness products can be offered to companies and organizations in the U.S., U.K., Canada and Germany, with Australia joining later this year. The offering makes all Peloton experiences available to organizations that want to provide their employees with access to mental and physical health resources. Organizations can offer subsidized access to Peloton Digital and All Access memberships and exclusive benefits on connected fitness products such as Peloton bikes and treads. Corporate wellness partners gain access to customized corporate features to drive strong engagement, reduce administrative overhead and measure impact, all through an easy-to-use and secure platform, as Peloton says.
The Peloton Corporate Wellness Program is led by a new team, which in turn is led by Cassidy Rouse as global GM. Rouse reports to Tim Shannehan, Peloton’s chief revenue officer. In his role, Rouse will guide the team, helping make Peloton more accessible.
Companies interested in joining the program to extend health and wellness among their staff can learn more about the program at: onepeloton.com/corporate-wellness. The first companies to join the program were Samsung, Wayfair, Accenture Interactive and U.K.-based Sky.
