The European subsidiary of the Srixon Srixon Sports Europe has moved into new headquarters in Ash Vale in Surrey, England. The new facility, located about 15km from the company’s former office in Alton and 60km southwest of London, features more than 2,200 square meters of office space as well as a club assembly workshop, a storage warehouse and a showroom. The brand-new building is expected to enable SSE to fulfill its ambitions in golf by driving the growth of its three brands, Srixon, Cleveland Golf and XXIO.

Golf equipment supplier Srixon is part of SRI Sports Limited, a subsidiary of Sumitomo Rubber Industries Ltd, which also owns Dunlop Sport. SRI Sports acquired Cleveland Golf in October 2007 and announced a year later that the businesses of the two companies would be consolidated. Srixon also has offices in France and relies on other warehouses in the U.K. and Germany.