Technogym has announced the opening of its new Technogym Benelux center. Located at Capelle aan den Ijssel in the western Netherlands, the 1,500 sqm space has been designed to attract both industry operators and consumers, who will have a chance to discover the brand’s ecosystem made of training equipment, digital technologies and on-demand training experiences. The building is made available for professional meetings to industry operators in different businesses: fitness clubs, sports centers, health, rehabilitation centers, hospitality and real estate. Technogym Benelux will also host seminars on the newest training solutions for industry operators. The company said that consumers would be given access to new products, technologies and services, whether their goal is athletic training, health and prevention or just fun. Technogym is headquartered in Cesena, Italy, and its products are used in over 100 countries.