Lifestyle and footwear retailer The Athlete’s Foot (TAF) has closed the acquisition of Sneakers Market SA, a subsidiary of Fourlis Group that operates TAF stores in Greece. The deal follows the takeover of TAF globally by Arklyz Group in 2021 and marks the beginning of a new strategic direction for the multichannel retailer in Europe, as the company says. With the acquisition, Greece has become the first market with TAF own operated stores that complement the existing franchise model.
The sneaker and streetwear chain has 550 stores and e-commerce shops in 30+ countries. The group recently reported a 10.3 percent year-over-year growth and is set to introduce a new omnichannel store concept. TAF’s global headquarters are in Stans, Switzerland, and Atlanta, Georgia (USA).
