Following on from yesterday’s announcement that Lululemon and Peloton are to join forces in a fitness content and apparel deal, Xponential Fitness has released its own joint statement with Lululemon reconfirming their ongoing retail partnership.
“Xponential Fitness has been a valued partner since we announced our Lululemon Studio collaboration in Oct. 2022, and we look forward to continuing to grow and invest in our joint retail partnership with them,” said Celeste Burgoyne, President Americas and Global Guest Innovation, Lululemon. “While Lululemon will strategically move away from providing all partner content on Lululemon Studio after Oct. 31, 2023, we very much look forward to continuing partnering with Xponential Fitness and their local studios around the world.”
“We are pleased to continue our successful retail partnership with Lululemon, and we look forward to deepening and expanding our collaboration,” added Anthony Geisler, CEO of Xponential Fitness.
