Courir, the international French-based athletic footwear chain, is testing a recycling service at three of its stores in France. Customers can return their used sneakers to the three Courir shops in Paris-Rivoli, Annecy and Grenoble. More stores are expected to launch this service by the end of January, Sport Guide reported. The collected shoes are delivered to Plymouth Française, a company based in Feyzin, near Lyon, that specializes in processing rubber and plastics. Courir will promote the new recycling service through a dedicated communication campaign, especially during the month of February. The pilot project is being conducted in collaboration with Low Impact.
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