Craft, the Swedish sportswear company, has appointed Björn Lind new category manager for its cross-country skiing unit. Lind won two Olympic gold medals and other major titles in this sport, but he retired as a competitive athlete last spring. The 33-year-old will run Craft's product development team in charge of the Nordic sports category. He succeeds Rikard Vedin, who will return from Boras to Stockholm for personal reasons. Meanwhile, Craft has announced the extension of various sponsoring contracts, including the one that associates its brand with the FIS Tour de Ski, a cross-country event that Craft co-founded some six years ago. Additionally, the two longtime partners have agreed that Craft will be featured at all major FIS cross-country World Cup events in a more prominent way. Simultaneously, Craft has sealed a deal with Leopard, the organizer behind the RadioShack Nissan Trek cycling team, to extend their cooperation.

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