A guide by the IOC and UEFA on sustainable branding and signage at events

2021-03-19T18:01:00

The International Olympic Committee (IOC) and the Union of European Football Associations (UEFA) have commissioned a new technical study to help identify more sustainable solutions for event branding and signage. The guide, titled “Environmental impact evaluation of branding and signage solutions for events”, explores the branding and signage materials used ...

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