Asics has launched a new Earth Day Pack, defined by the brand as “Asics’ most environmentally sustainable cross-category collection ever.” The new range of eco-friendly running shoes and apparel was obtained through a circular manufacturing approach that used around 5 tons of textile waste, the equivalent of 25,000 T-shirts, recycled into new shoes, the company explained. The Earth Day Pack comprises special versions of the Gel-Nimbus 23, Glideride 2, Gel-Resolution 8 and Tarther Blast shoes, and of a wide range of clothing. The percentage of recycled materials used in each product varies, from at least 30 percent of the shoe’s upper polyester in the case of running shoes to at least 40 percent of the primary material of the shoe’s upper for Sportstyle, and at least 40 percent of the base mesh of shoe’s upper for tennis shoes. The socklining of the shoes was developed using a resource-saving technology that is said to reduce CO² emissions by around 45 percent and to cut water use by around 33 percent as compared to conventional dyeing processes. All footwear features a specially created sunflower icon that is meant to symbolize the brand’s commitment to preserving the planet for future generations.