Decathlon has reopened the doors of its store in Madrid’s central Calle Orense after an expansion process, revealing a renewed and more experiential format. The store has increased its sales area by more than 50 percent to 780 sqm spread over two floors, offering customers a completely new, comprehensive experience with a wider range of products and associated services. This includes, for example, the “Plan Renove” to facilitate the renewal of paddling or cycling equipment. In addition, there will be a maintenance and repair workshop to extend product life. In addition, the store is equipped with the latest technology, including digital screens to check the availability of products or make online purchases directly in-store. The store continues to offer the “Click and Collect in 1 hour” service, aimed at those who want to place their order online and collect it within an hour.