Elzbieta Bienkowska, the European Union's commissioner for the internal market, industry, entrepreneurship and small & medium-sized enterprises, has agreed to participate in a CEO meeting organized by the Federation of the European Sporting Goods Industry (Fesi) during the Ispo Munich show next month. The purpose of the meeting is to discuss the importance of the sports sector in Europe and the support that the European Commission will give to it in connection with a major study of the European sporting goods market that it is financing. Klaus Dittrich, managing director of Messe München, and top executives of nine companies including Adidas, Dainese, Lotto and Salomon will join in the luncheon meeting. Following a competitive bid, the study will be led by the Italian studio of Baldani, Vicari & Associati and by KMU Forschung of Austria.

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