The CMO who has just left 11teamsports, Dennis Schröder, will take over the position of general manager Europe at sneaker specialist Snipes from May 1, 2023, supporting founder and CEO Sven Voth in the day-to-day operations. In addition to Voth, CFO Tim Spickenbom and COO Peter Buse are also part of the company’s management team. Before joining 11teamsports, Schröder held strategic roles at Nike, including global strategic account director, as well as leadership positions at Puma.
Snipes was established in Germany in 1998 and became part of the footwear chain Deichmann in 2011. According to the company website, Snipes is now represented in eleven European countries and the U.S. with more than 680 stores.
