Peter Buse has been appointed chief operating officer of Snipes, a new role at the Cologne-based sneaker and streetwear retailer. Most recently, Buse held the same role at Momox, from July 2019 to July 2022. He previously worked at Netrada, also as COO, and at Arvato as logistics manager. This will therefore be his first time in the sporting goods sector. In his new role, he will be responsible for IT and logistics, and will report directly to Sven Voth, Snipes’ founder and CEO.
Snipes was founded in 1998 and has been controlled by Deichmann since 2011. Snipes has nearly 700 stores in various countries, including Austria, Belgium, Croatia, France, Germany, Greece, Italy, Netherlands, Spain, Switzerland and the U.S.
