Financial

Hoka hits new heights, aims for more

By Bob McGee 2022-07-29T06:07:00

Deckers

Deckers Brands is working to further enhance Hoka’s escalating sales trajectory and increase its brand awareness with a new “Fly Human, Fly” global marketing campaign, additional expansion outside the U.S. and a broader product reach that will tap into the trail, hike, walking, and lifestyle segments desired by key age ...

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