Fusalp will have three new pop-up stores set up in three countries over the next weeks. The temporary “corner” in the men’s department at Le Bon Marché, the department store on the Left Bank of Paris, will be open through March 1; the pop-up at the Reel Mall in Shanghai will be open through Feb. 28; and the 180 square meter space in the Garosu-Gil neighborhood of Seoul, South Korea, will be open through March 9. The French sportswear brand has also been setting up new brick-and-mortar locations. It opened a store in Nice in November, followed by a store of 85 square meters on Boulevard Beaumarchais in Paris in December, and opened a further store in Marseille this very month. The banner now has 40 doors in addition to its 400 resellers, of which 242 are in France, 92 in the rest of the European Union and 59 outside the European Union.

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