Gorilla Sports has found a local investor to help it set up a shop in Spain. The German home fitness equipment company is establishing a subsidiary, to be led by Guillem Boix, in Fontcoberta, a city in the Catalonian province of Girona. Offices and warehouse together will occupy about 1,000 square meters and dispatch orders throughout the country.
Founded in 2005, headquartered in Gross-Gerau and operating in 22 countries, Gorilla is a German specialist in home-fitness products such as bars and weights, benches, kettlebells, stationary bikes, yoga gear and boxing gear. According to Boix, in Spain the company’s products figure in the medium-to-high segment, its objective being to make high quality affordable. The company intends to be “top of mind” for Spanish customers within three years.