Hugo Boss invests in HeiQ Aeonic, Lycra opts for exclusive distribution rights

2022-02-14T14:07:00

HeiQ_Boss_Lycra

The German luxury fashion brand Hugo Boss AG has invested $5 million in HeiQ AeoniQ LLC (a wholly-owned subsidiary of London-listed HeiQ Plc) and an additional $4 million based on performance milestone agreements. Boss is the first company to acquire shares in the new continuous cellulosic yarn that is being ...

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