Jelena Jankovic has signed a three-year, $5.1 million dollar contract to endorse Anta Sports Products. She is the first player to endorse the Chinese brand, and will have her own line of footwear, apparel and accessories. She formerly endorsed Reebok, but that deal expired this month.
Register a free account or login to unlock 3 more articles each week
SIGN-IN if you are already a subscriber of SGI Europe.

Already a subscriber? Sign in
Ready for unlimited coverage?
Upgrade to Professional or Premium for unlimited access to exclusive reports,
C-suite interviews, market analysis, and industry-wide research—with team licensing included.
Already registered? Sign in here