Google is fined €220m in France over its ad auction processes

2021-06-08T16:19:00

Google_mitchell-luo-jz4ca36oJ_M-unsplash

France’s Competition Authority (Autorité de la Concurrence) has fined Google €220 million for “having abused its dominance of the ad-server market with respect to publishers of websites and mobile applications.” The authority calls this “the world’s first ruling on the complex algorithmic auction processes by which online ‘display’ advertising functions.”

Your 2 free articles have been used.

Register a free account or login to access 4 more professional articles

SIGN-IN  if you are already a subscriber of SGI Europe.

Gated access promo

Become an SGI Europe Professional subscriber

Get access to what the top decision makers are reading in the sporting goods industry:

  • Access  to all SGI Europe news across 14 coverage areas (Retail, Corporate & M&A, Financial, Product, Marketing, Trade & Sourcing, Sustainability, Technology,…)
  • Access exclusive content  before it breaks to the public, scoops and breaking news
  • Essential E-mail Briefings  with the latest analysis and most important industry developments of the international market
  • C-Suite Interviews, guest chronicles  from industry experts and leaders that are shaping the future of the industry
  • Organisation-wide access  across offices, people and devices

SUBSCRIBE TODAY!

View all subscription plans on our subscription page.