Italian teamwear brand Macron and World Rugby have presented the official merchandise line for the Rugby World Cup 2023 (RWC 2023), in a partnership facilitated by World Rugby’s global master licensee IMG.
Macron is the official sports apparel supplier of RWC 2023. The tournament will be held in France, and the official merchandise line is inspired by the French tricolor, featuring the characteristic blue, white and red colors. The sportswear line consists of two main collections: the Event Collection and the Capsule City Collection, which the latter paying homage to the ten cities that will host the matches.
Macron has also designed kits for the tournament’s referees, linesmen, staff and volunteers. All items in the official merchandise line will be available at the RWC 2023 official online store, on macron.com and in all Macron Sports Hubs and authorized Macron dealers. The collection will also be available in all stadiums and fan zone stores during the tournament. The Rugby World Cup is scheduled to take place in France from Sept. 8 to Oct. 28, 2023.