Maynards Europe, the global liquidation and auction specialist, working in conjunction with U.S.-based Heritage Global Partners, are to sell the entire manufacturing equipment of two unique production lines established by Adidas. The facilities were previously a part of a pilot flexible-design manufacturing project, called Speedfactory, for small runs of custom-designed sports shoes installed by Oechsler Motion, an independent production partner with operations in Ansbach, Germany and Atlanta in the U.S. They are no longer used as Adidas has refocused its strategy, transferring some of the technology to suppliers in the Far East after less than two years of operation. The stand-alone machinery includes laser marking and cutting tables, industrial sewing machines, heel forming machines, shoe assembly cells and other general-purpose equipment for the textile and shoe industry from manufacturers such as Pfaff, Strobel, Eurolaser, Ring and Bielomatik. The online auctions for the equipment will be closing on June 10 and June 11.