The next edition of the PGA Show, the world’s largest gathering for the business of golf, will be held in Orlando, Florida, on Jan 23-26, 2024. The event is organized by the PGA of America and PGA Golf Exhibitions (part of RX) and is open exclusively to golf industry professionals. Nearly 1,000 golf brands will showcase their latest innovations in equipment, fashion, accessories, technology, training aids and golf-related services. The directory of exhibiting companies is updated regularly at PGAShow.com.
In addition to the exhibits by participating brands, the 2024 PGA Show Floor will feature interactive destinations including an Equipment Test Center with 44 testing bays and a 350 square-meter putting green; a New Product Zone with the newest golf merchandise; the Inventors Spotlight exhibitor pavilion, for patented products that are not yet available at retail; the Golf Fitness, Wellness & Instruction Pavilion; an Adaptive Golf Center; a new Clubhouse Pavilion for products related to golf facility capital improvements and member engagement; a Career Zone for employment interviews; the Live Fashion Show; a Golf Travel Pavilion to present golf destinations; and the PGA of America Hub, where members can access Association and partner benefits and attend programming at the PGA Industry Stage. The 2024 PGA Show will also feature a new concert lounge for the first annual PGA Show Winter Jam, an after-hours concert experience scheduled for Jan. 25, 2024.
