New Balance celebrated its new sponsorship deal with Athletics Ireland...

2013-02-01T00:00:00

New Balance celebrated its new sponsorship deal with Athletics Ireland (AAI) in a ceremony held at the Market Bar in Dublin on Jan. 29, which saw the unveiling of the new strip developed to carry the new colors of the team. The three-year sponsorship contract, which replaces that of Asics, ...

SIGN-IN if you are already a subscriber of SGI Europe - or Register a free account

Gated access promo

Start your 30-day trial for just €9.90

Get access to what the top decision makers are reading in the sporting goods industry:

  • Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
  • Essential E-mail Briefings with the latest analysis and most important industry developments
  • Find inspiration to drive your business forward with our case studies and best practices on business opportunities
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry

Start your 30-day Trial TODAY!

For team or company-wide subscriptions and enquiries see our corporate membership page.