Christian Ollier, who has worked for Decathlon for 15 years, has been elevated to the position of CEO of Decathlon USA. He takes the place of another company veteran, Michel D’Humières, who is said to be moving to handle other projects inside the world’s largest sporting goods retail chain. Ollier had already been working closely with D’Humières on the U.S. project to ensure a smooth transition. He will continue to supervise the company’s Swiss joint venture with Maus Frères, of which he has been the CEO since 2016. Ollier started at Decathlon in 2006 as director of its private outdoor brand, Quechua. In 2014, his responsibilities were extended to Decathlon’s other mountain sports brands, Wedze and Simond. D’Humières moved to San Francisco in 2016 to lead the company’s new U.S. operation, after running Decathlon Spain for 13 years. He is credited for obtaining U.S. certification for more than 7,000 Decathlon products and for building up a U.S. team of 140 people. Decathlon USA currently has a web store and two physical stores in the San Francisco Bay Area. It probably won’t stop there.

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